Entering a new market is fundamentally about launching a new business. It requires aligning market selection with your strategic goals, establishing on-the-ground operations, protecting IP, and optimizing corporate governance and cash flows. We act as your end-to-end partner, covering the full spectrum - from initial go-to-market strategy to seamless corporate structuring.
We have been doing this since 1999. Our experience in capital management and business exits gives us a clear view of what makes international companies attractive to investors and partners.
25+
years of experience
18
countries
>60
businesses built
€200B
assets under management
One partner for end-to-end international expansion
Strategy
We define the goal of your international expansion and the path to achieve it
Market Selection
Using data and first-hand experience, we shortlist 3-5 markets and test them against your criteria
Operations Launch
As managing partners, we launch and run on-the-ground operations in new markets
Structuring
We design the cross-border architecture: IP holding, management and operating entities, cash flows, and ownership
Track Record
Experience proven over decades
Where We Operate
Who we work with
Businesses looking to expand into new international markets
Founders who want to launch a new venture internationally
Shareholders seeking to diversify their assets across geographies
Companies looking to raise international investment
Funds aiming to improve portfolio liquidity
International companies seeking to attract investors or strategic partners
Common Questions
The top 9 questions clients bring to us
Which market should we enter first?
What budget do we need to launch in a new market?
How do we structure a company in Europe, the US, Latin America, or the Middle East?
How do we structure the company to optimize taxes and cash flows?
How do we adapt our product for a new market?
How do we attract international investors?
How do we find the right partners in a new market?
How do we prepare the business for a sale?
What team do we need to build for an international launch?
Services
3 ways to work with us
Strategy sessions for companies ready to expand internationally and looking for a clear direction. Advisory for teams that can execute independently but want experienced input. And execution partnerships, where we step in as interim managing partners and build the business alongside you.
International Growth Strategy
12 hours, 2 days
For companies that need a concrete, actionable plan for entering new markets.
What we bring to the session: 25+ years of hands-on experience launching products in the EU, the US, the Middle East, LatAm, and CIS markets.
What we do:
1. Clarify shareholder objectives
2. Assess the current business to identify the assets that matter for international expansion
3. Develop a clear transition roadmap toward the target model
Outcome:
- A target international business model aligned with shareholder objectives
- Clarity on what to carry forward from the existing business and what to change
- A transformation roadmap with concrete KPIs and success metrics
Target Market Selection
12 hours, 2 days
For companies ready to expand internationally but unsure where to go first.
Our edge: deep regional expertise. We understand how local dynamics dictate corporate strategy, which go-to-market sequences deliver the highest ROI, and how to mitigate hidden operational risks.
What we do:
1. Define market selection criteria based on your goals, strategy, and capacity
2. Build a shortlist of 3-5 markets for testing
Outcome:
- A shortlist of 3-5 markets with rationale
- Criteria for narrowing down to 1-2 markets after testing
- Recommendations on how to test each shortlisted market
Topics covered:
- Market entry strategy and ongoing refinement
- Structuring operations in new countries
- Capital strategy and growth economics in new markets
- Ownership structuring, IP, and governance principles
Outcome:
- Consistent support for management decisions throughout the month
- Decision scenarios worked through against clear selection criteria
- Introductions and referrals from our network relevant to your current priorities
Fractional Directors
Participation in regular board meetings
Topics covered:
- Capital strategy and business growth economics
- Building the company structure in new countries
- Business models for new markets
- Go-to-market strategy
- Management structure
Outcome:
- Independent strategic input at owner and board level
- A decision-making framework: criteria, assumptions, risks, and dependencies
- Support in preparing for partnerships and fundraising
- Network access: introductions to partners, experts, service providers, and investors relevant to your goals
We define what kind of international business best fits shareholder objectives - and how to build it using what already exists. We bring our experience launching and exiting businesses in international markets, consult with capital market participants, and draw on our partner network.
Outcome:
A strategy for building an international business, with key priorities mapped across the company lifecycle.
2. We select the target markets
1. We use a structured screening process to narrow the field to 3-5 markets for testing - evaluating regulation, market size, capital trends in the sector, and competitive activity.
2. We test selected markets through real sales activity while pursuing partnership opportunities in parallel.
Outcome:
1-2 markets selected for launch.
3. We launch in the chosen markets
We step in as interim managing partners, adapt the product to the local market, and launch sales.
Outcome:
A launched, operating business in the selected markets.
4. We structure the international architecture
We build the holding and operating entity structure, then put in place IP rights, the management company, cash flows, and ownership.
Outcome:
A clean, investor-ready corporate structure - clear to international partners and investors.
First and foremost, we are entrepreneurs. That gives us a genuine understanding of what business owners need when expanding into new markets.
Global expertise
Over 25 years of building businesses across the EU, the US, LatAm, and the Middle East, we have developed a proven methodology for entering new markets.
Entrepreneurial mindset
We have launched and sold businesses in multiple countries. We know how to build companies that attract international investors and partners.
Scalable structuring
We design international structures built to scale - investment-ready and capable of operating across multiple markets.
Partner network
Legal, financial, and business partners across key markets give us ground-level insight into which strategies are working right now.
Case Studies
A selection of our projects
E-commerce
Clothing Manufacturer
12x valuation, successful IPO
An $800M clothing manufacturer ran into trouble after launching e-commerce. We implemented an end-to-end e-commerce and logistics solution, driving a 3x increase in ROI. That momentum supported a successful IPO: valuation increased 12x, giving shareholders public-market liquidity.
The company had built operational software for the pharma supply chain in Central Asia. We helped it pivot to a venture model, expand into the Middle East, develop a fundraising strategy, and close two investment rounds.
A bank's growth had stalled due to outdated IT and a narrow product range. We led a restructuring: modernized the tech stack and introduced new financial products, including PSP services and peer-to-peer lending. The user base grew to 21M, revenue tripled, and the bank emerged as an attractive fintech asset.
A major US fund wanted to diversify its portfolio by adding a venture arm. We built the venture division from scratch, developed the strategy, and brought in the right partners.
We built a blockchain-based P2P insurance platform in the US. We shaped the business model, drove early sales, secured capital, and established partnerships. The company was acquired by a major insurer, and the founders achieved a successful exit.
A UK tidal energy project needed financing and strategic partnerships. We designed the financing structure, completed the feasibility study, and secured key alliances. The company launched the project and established itself as a leader in renewable energy.
A technology-focused investment fund in the DACH region needed help evaluating deal flow, assessing investment potential, and designing a financing structure. We conducted in-depth market analysis, developed financial instruments, and prepared the underlying projects for licensing.
We evaluated a large infrastructure project and designed a financing structure for a German air transport and ground-handling company. After detailed analysis and investment potential assessment, the company secured major institutional funding.
An $800M clothing manufacturer ran into trouble after launching e-commerce. We implemented an end-to-end e-commerce and logistics solution, driving a 3x increase in ROI. That momentum supported a successful IPO: valuation increased 12x, giving shareholders public-market liquidity.
The company had built operational software for the pharma supply chain in Central Asia. We helped it pivot to a venture model, expand into the Middle East, develop a fundraising strategy, and close two investment rounds.
A bank's growth had stalled due to outdated IT and a narrow product range. We led a restructuring: modernized the tech stack and introduced new financial products, including PSP services and peer-to-peer lending. The user base grew to 21M, revenue tripled, and the bank emerged as an attractive fintech asset.
A major US fund wanted to diversify its portfolio by adding a venture arm. We built the venture division from scratch, developed the strategy, and brought in the right partners.
We built a blockchain-based P2P insurance platform in the US. We shaped the business model, drove early sales, secured capital, and established partnerships. The company was acquired by a major insurer, and the founders achieved a successful exit.
A UK tidal energy project needed financing and strategic partnerships. We designed the financing structure, completed the feasibility study, and secured key alliances. The company launched the project and established itself as a leader in renewable energy.
A technology-focused investment fund in the DACH region needed help evaluating deal flow, assessing investment potential, and designing a financing structure. We conducted in-depth market analysis, developed financial instruments, and prepared the underlying projects for licensing.
We evaluated a large infrastructure project and designed a financing structure for a German air transport and ground-handling company. After detailed analysis and investment potential assessment, the company secured major institutional funding.
An $800M clothing manufacturer ran into trouble after launching e-commerce. We implemented an end-to-end e-commerce and logistics solution, driving a 3x increase in ROI. That momentum supported a successful IPO: valuation increased 12x, giving shareholders public-market liquidity.
The company had built operational software for the pharma supply chain in Central Asia. We helped it pivot to a venture model, expand into the Middle East, develop a fundraising strategy, and close two investment rounds.
A bank's growth had stalled due to outdated IT and a narrow product range. We led a restructuring: modernized the tech stack and introduced new financial products, including PSP services and peer-to-peer lending. The user base grew to 21M, revenue tripled, and the bank emerged as an attractive fintech asset.
A major US fund wanted to diversify its portfolio by adding a venture arm. We built the venture division from scratch, developed the strategy, and brought in the right partners.
We built a blockchain-based P2P insurance platform in the US. We shaped the business model, drove early sales, secured capital, and established partnerships. The company was acquired by a major insurer, and the founders achieved a successful exit.
A UK tidal energy project needed financing and strategic partnerships. We designed the financing structure, completed the feasibility study, and secured key alliances. The company launched the project and established itself as a leader in renewable energy.
A technology-focused investment fund in the DACH region needed help evaluating deal flow, assessing investment potential, and designing a financing structure. We conducted in-depth market analysis, developed financial instruments, and prepared the underlying projects for licensing.
We evaluated a large infrastructure project and designed a financing structure for a German air transport and ground-handling company. After detailed analysis and investment potential assessment, the company secured major institutional funding.